Sport a Personality with That Online Suit

Corporate professionalism has its place (frivolity rarely persuades an account exec), but downright pro forma business-speak rarely gets noticed, even by the Dark Suit Crowd. 

Flickr won my online photo management business almost exclusively through their copyrighting.  Stuff like this:

At the very bottom of their "about" page:  The fact that you've read to the end of this entire document and are hanging out at the bottom of this page with nothing but this silly text to keep you company is proof of a deep and abiding interest on your part. What are you waiting for? [call to action appropriately placed here]

On their "create an account" page:  Our hatred for spam is difficult to articulate.

On their "press" page:  You suspected all along that our "Aw shucks" Canadian modesty was a big charade, and by George you were right!

From their company blog announcing acquisition by Yahoo!:   Woohoo! What does this mean? It means that we'll no longer have to draw straws to see who gets paid, schedule conjugal visits between trips to the colo....wait! That's not what you want to know. This is what you want to know ... 

And Flickr cultivates our relationship through personality-rich communications like this one:

The Flickr team has up and moved this week to Californ-i-a and has been singing Beach Boys songs non-stop since arrival. And you're moving too! ... every pixel, bit and byte ... Thank you, Flickreebies, for making Flickr such a wonderful place to share, connect, and befriend. We love you! (In an entirely non-creepyway.) - The Flickroobies

Remember, online you're talking to your audience one person at a time.  Of course Flickr's personality won't work for everyone.  The point isn't that you need Flickr's personality.  But a personality - something to distinguish you from the crowd - would be an idea.

Comments

[David Petherick]

Flickr certainly are the following: -
1) Generous
2) Witty
3) Owners of a great product (and future products)
4) Caring about the people (their user base) who fuel their deserved success.

User base is such a naff term - can anyone improve on it?

[David Petherick]

Your comments mechanism seemed to fail to accept comment, but then, there my comment is. Perhaps it's a customer service issue you need to check on! ;)

[Jassim Ali]

Absolutely floored by Flickr as well as your cool factor in highlighting something out there .........

[Jassim Ali]

Absolutely floored by Flickr as well as your cool factor in highlighting something out there .........

[viagra]

If you are suffering from erectile dysfunction, you can opt for Viagra and successfully deal with your disorder but while administering Viagra to your system, you should take only the normal Viagra dosage prescribed by the physician and refrain from administering http://www.viagracare.com/viagra_overdose.html viagra overdose. For a first hand account of all the significant details related to Viagra administration, erectile dysfunction et al, you should visit the website http://www.viagracare.com and explore the links placed in the site, mainly http://www.viagracare.com/viagra_articles.html viagra articles, http://www.viagracare.com/viagra_news.html viagra news and Viagra Overdose. Another section of the site titled http://www.viagracare.com/viagra_experiences_list.html viagra experiences acquaints you with the person experiences of erectile dysfunction patients and how they have rescued themselves from the grip of impotency with Viagra. Moreover, the section http://www.viagracare.com/viagra_faq.html viagra FAQs in the site is a reservoir of significant details concerning Viagra and helps you to deal with your impotency successfully with the anti-impotency drug.

[chantix]

The question that’s gaining importance from all the fields is that, workers are not getting assistance to quit smoking.Can Chantix help? The answer is, yes it can. Chantix has been increased worldwide as the best option for quit smoking.

[Frankie]

http://www.impact-fellowship.org/_cusudi/0000007b.htm - Propecia
http://www.impact-fellowship.org/_cusudi/0000007a.htm - Buy Cialis
http://www.google.com - Google

-----------------------------------------------------

http://www.impact-fellowship.org/_cusudi/0000005b.htm - Meridia
http://www.impact-fellowship.org/_cusudi/00000070.htm - Buy Viagra
http://www.yahoo.com - Yahoo!
Category > Buy Viagra : http://www.mtech.edu/clink/_disc1/00003908.htm?buyviagra

[Online pharmacy]

It's nice! Thanks, good info!

[madrus mpeg cum animl]

Good job. I loved youre site, keep it up.

[Health info site]

This is an age when people are growing more and more health conscious and are becoming more aware about their bodies. The http://www.buy-viagra-with-us.com/resources/health_info_site.html health info sites on the internet are the best guides to these kinds of people.

[mehome]

my dad where I spent It is Behind caught it returned that

[vasya_ucx]

Hello All! Very nice JOB!!!
RESPECT

[sdfs]

mature nylon legs http://matureladiesinnylons.pornlivenews.com/articles/347104/milf-spread-nylon-legs

[blowjob]

http://amateurblowjob.pornlivenews.com/articles/353103/amateur-blowjob-movie - Amateur Blowjob Movie

[zakłady bukmacherskie]

nice blog, i am sure i will back here often

[potter]

Very good thanks

[dfg]

http://forums.waterskimag.com/showthread.php?t=559347 free pissing porn video

[Faeton]

Baby assistant
http://ronnieburns.freehostingz.com/debt9274.html
http://deniseparker.justfree.com/debt4599.html
http://alexandrahyden.freehostplace.com/debt2664.html

[Liam]

Night travel nurse - here
http://catherinegossett.freehostplace.com/nursing1436.html
http://richinnyd.seitenclique.net/debt8600.html
http://richinnyd.omgfreehost.com/debt9229.html

[Lu Chi]

Debitor loan
http://filoteria.mycyberway.com/debt1127.html
http://louiselangley.freehostplace.com/debt6806.html
http://filoteria.freehyperspace3.com/debt4805.html

[Debitor]

The answer is, yes it can. Debt low.
http://crystalnunez.seitenclique.net/debt2260.html
http://shirleymccabe.seitenclique.net/debt7502.html
http://fredrickwood.freehostingz.com/debt1806.html

[Asisstant]

I was debitor never.
http://flopery.domaingler.com/nursing7382.html
http://flopery.aokhost.com/debt4506.html
http://flopery.sitebooth.com/nursing2348.html

[Peter]

Seap Debt Counseling Nursing Schools, Nursing Program Maryland, School Nurse Philosophy, nursing schools in algeria, Baby Nurse Class In Brooklyn, Lpn Online Exam. Procedures for school nurse, 2nd degree accredited nursing schools, seap debt counseling nursing schools, Nurse practitioner camp lejeune, pa department ofhealth acceptable nursing
http://mamary.clamphost.com/nursing5985.html
http://michaelkirby.seitenclique.net/debt9598.html
http://benjamindevane.aokhost.com/nursing7358.html

[hydrocodone]

Hello from hydroc

[laptop battery]

http://www.batterylaptoppower.com/ibm/thinkpad-600.htm ibm thinkpad 600 battery ,